Monthly Archives: February 2009

13 Essentials

In response to Kevin’s question from North Scottsdale CrossFit: Perhaps in a future post you can address your thoughts on priority of spending $ for new affiliates. As entrepreneurs we succeed or fail based on how we allocate our scarce … Continue reading

Posted in Business, MindBody Online | 8 Comments

On Being in Business

The following is a fairly common question/comment, so I thought I’d address it here: I’ve been thinking about whether opening a CrossFit gym is in my best interest…I’ve run the numbers and it seems a daunting task to cover overhead … Continue reading

Posted in Business | 16 Comments

DIY Childcare?

A client of ours recently visited CrossFit Oahu and was excited to report on their Do-it-Yourself childcare system…lock the little buggars in a cage and the parents are free to workout. We don’t currently have a designated kid area, and … Continue reading

Posted in CrossFit Affiliates, Uncategorized | 8 Comments

Becoming a Better Professional

I belong to a business networking group called Le Tip.  It’s an international organization with groups in almost every city.  The basic premise:  you are the only individual representing your profession and as a group you aim to refer potential … Continue reading

Posted in Clients, Marketing | 9 Comments

Keytags: Now or later?

First off, thank you all for your support and great comments!  I’m glad to be able to share some of what we’ve done and do (and are still learning to do!)  I want to respond to a couple of comments from … Continue reading

Posted in Clients, MindBody Online | Tagged , , | 8 Comments

Overeducating Syndrome and WWLTHW #2

WWLTHW #2 (What We Learned The Hard Way) Hopefully all y’all are a heck of a lot more savvy when it comes to selling yourselves than we were.  My husband and partner in crime is a self-proclaimed long-winded geek (although … Continue reading

Posted in Clients, Uncategorized | 6 Comments

Software with High AKP*: MindBody Online

We have been using MindBody Online since October of 2007…17 months or so.  If you know me you know that I love the software and I love what it’s allowed us to do with our gym. I get a lot … Continue reading

Posted in Clients, MindBody Online | Tagged , | 13 Comments

Some words on collateral

Collateral is a term I first learned when we attended Mindbody University in March of 2008.  Essentially, collateral refers to any materials you use, typically brochures/postcards/flyers/mailers, etc, to promote your business.  At MBU they highlighted the use of the postcard…something … Continue reading

Posted in Marketing, MindBody Online | 17 Comments

First Post

How do you like my creative title?  I just want to get the ball rolling here… The purpose of this blog is to provide a platform to discuss different practices we are employing at our box.  I am hoping to … Continue reading

Posted in Uncategorized | 5 Comments