We have been using MindBody Online since October of 2007…17 months or so. If you know me you know that I love the software and I love what it’s allowed us to do with our gym.
I get a lot of questions from affiliates asking questions about how we structure our business, how we track our clients, and how we introduce new clients to CF. My response always includes some mention of MBO.
The response is usually one of the following:
1) “We’re a small gym, I think Mindbody is too powerful a tool for us.”
2) Or the question, “at what point should I take the plunge and get MBO?”
In my opinion having some sort of client tracking/scheduling software is as crucial to your training business as having rings and a barbell.
It totally professionalized our box. We went from tracking client sessions in our day planners and collecting money without giving receipts (like a sheisty drug deal) to having a software system track everything we could ever want to track about a client…visit history, purchases, referrals, emergency contact info, relationships, what classes they are eligible to attend, birthdays…and print professional receipts to boot!
When we decided to bring back group training in October of 2007 (at some point I’ll tell you our twisted history including all details of our complete stupidity and random path deviations) we needed a merchant account that could handle recurring billing. The merchant account we were using at the time was going to charge $500 to add the recurring billing feature.
I think it was Mike O’Donnell that originally sent Robb a link to MBO. It was a complete no brainer. For a similar setup fee I was going to get the ability to do autopays as well as amazing reporting functions, scheduling software, payroll functions, and one of my favorites, the ability to see what’s going on in my gym from ANYWHERE! More functions than I could ever think of myself and many that we are still under-utilizing! Oh…I just remembered another fave: auto emails…if a client’s monthly payment fails the system will send them an email letting them know and asking them to log in to update their billing info! Not that it happens a lot, but never again do you have to have that awkward conversation: “hey, um, you know…your payment didn’t go through this month.” Nobody likes that conversation!
I know there is other scheduling software out there…my point is use something!!! You would never think of opening a clothing boutique without software to track inventory, accept payments and give receipts! Why should your CrossFit box be any different?
*AKP = Ass Kicking Potential. Readers of the Performance Menu will be intimately familiar with this term! Non PM subscribers “wankers” are now up to speed!