Author Archives: admin

Work on your best idea right now

Thanks to Kevin from North Scottsdale CrossFit for turning me onto this super interesting interview between Jason Calacanis and 37singnals’ David Heinemeier Hansson.  The focus is on technology start ups, but the business insights shared apply to all industries.  It’s … Continue reading

Posted in Business
4 Comments

Happy Birthday Level 4/CrossFit Seattle!

Our good friends Dave Werner and Nancy Meenen of the the FIRST EVER CrossFit affiliate are celebrating their 7th Birthday at Level 4/CrossFit Seattle!  Congrats!  Check out this great image that Nancy forwarded me from one of their newsletters!  And … Continue reading

Posted in Business, CrossFit Affiliates
5 Comments

For the love! Please don’t bastardize the On Ramp!

We here at NorCal Strength and Conditioning published our On Ramp curriculum and disseminated it free to the CrossFit community for one reason alone:  To help affiliates effectively introduce CrossFit to the beginning client in a way that not only … Continue reading

Posted in Business, Clients, CrossFit Affiliates, Trainers
11 Comments

Lou Mars Documentary: teaser #2

Here’s another teaser to the documentary on our client Lou Mars and his attempt at the Guinness book drumming marathon record, an event we hosted at NorCal SC in January!  Brian has been working diligently on this and it looks … Continue reading

Posted in Business, Clients, Uncategorized
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The Power of Excel: Making and Crushing Dreams in a Single Spreadsheet

How do you know if adding a particular offering to your service menu is a good idea?  How do you know if changing your pricing structure is a good idea?  How many clients will you have in July of this … Continue reading

Posted in Business, CrossFit Affiliates
6 Comments

Are you cut out to be an entrepreneur?

I came across this brief article and quiz by Daniel Isenberg, “Should you be an entrepreneur?” in the Harvard Business Review blog. Check it out…and take the quiz. If you now own your own business are there questions you think … Continue reading

Posted in Business
3 Comments

Lou Mars Documentary brewing…

Check out this short little clip of the upcoming documentary of the Guinness Book Drumming marathon event that we put on at NorCalSC last month.  Many thanks to Brian Peterson for his excellent work on this film! Lou began training … Continue reading

Posted in Clients
1 Comment

Mark your calendars: Black Box Summit #2

We’ll be on the West coast this time at Catalyst Athletics in Sunnyvale, CA on April 24 and 25.  It’s going to be a packed weekend of solid information! Check the Black Box Summit site for all the details regarding … Continue reading

Posted in Business, CrossFit Affiliates, Trainers
1 Comment

OPT’s Coaching Certification Program

If you’re looking to add to your arsenal of tools and knowledge as a strength and conditioning coach you must check out James Fitzgerald’s OPT Coaching Certification Program. James is one of the classiest, brightest guys in this community and … Continue reading

Posted in Business, CrossFit Affiliates, Trainers
4 Comments

Heat at last!

We are excited to say that we will not be freezing our fannies this winter at NorCal! Dave Werner of CrossFit Seattle  turned us on to these Dayton heaters when we were visiting his place last March.  Not forced air, … Continue reading

Posted in CrossFit Affiliates
8 Comments