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Category Archives: CrossFit Affiliates
Cool Telephone Solution: Ring Central
We’ve been using Ring Central as our telephone solution at NorCal SC for over a year now. In the past our business phone number was Robb’s cell phone number. But as our business continued to grow and we started spending … Continue reading
Starting a business and don’t know where to start?
Welcome to part 1 of a series of video tutorials that I’m putting together! The goal is to help you learn to model and project and therefore take the guesswork out of the decision making involved in running a business. … Continue reading
You Sure You Want a Partner?
I can’t tell you how many folks I’ve met who relay nightmarish stories regarding the partnerships they entered into when going into business. Partnerships usually start with blissful ideas of taking on the world with your new business idea (gym, … Continue reading
Employees vs. Contractors in your Microgym
I’ve been getting this question fairly frequently of late: Nicki, I know you recommend having employees, but isn’t it expensive? Shouldn’t I just keep my trainers as contractors? If you have trainers that train at multiple locations (other gyms besides … Continue reading
Sales Alone Do Not a Healthy Business Make
I recently did some consulting for a Southern California CrossFit affiliate with some serious financial problems. Among other reasons the problems stemmed from a failure to look at the business’ finances in its entirety. Sales were reasonably healthy…however the operating … Continue reading
To Sublease or Not to Sublease
Andrew posted a comment a few weeks back asking for my thoughts regarding subleasing space in his soon to open affiliate to some guys who are interested in paying a portion of the rent in exchange for using the space … Continue reading
Happy Birthday Level 4/CrossFit Seattle!
Our good friends Dave Werner and Nancy Meenen of the the FIRST EVER CrossFit affiliate are celebrating their 7th Birthday at Level 4/CrossFit Seattle! Congrats! Check out this great image that Nancy forwarded me from one of their newsletters! And … Continue reading
For the love! Please don’t bastardize the On Ramp!
We here at NorCal Strength and Conditioning published our On Ramp curriculum and disseminated it free to the CrossFit community for one reason alone: To help affiliates effectively introduce CrossFit to the beginning client in a way that not only … Continue reading
The Power of Excel: Making and Crushing Dreams in a Single Spreadsheet
How do you know if adding a particular offering to your service menu is a good idea? How do you know if changing your pricing structure is a good idea? How many clients will you have in July of this … Continue reading
Mark your calendars: Black Box Summit #2
We’ll be on the West coast this time at Catalyst Athletics in Sunnyvale, CA on April 24 and 25. It’s going to be a packed weekend of solid information! Check the Black Box Summit site for all the details regarding … Continue reading



